This program will focus on high-level, interactive sessions that will provide you with the tools necessary to ensure that your organization stops wasting its time and money on ineffective and pointless social media initiatives.
Acquire the take-home knowledge you need to immediately start implementing effective social media strategies that gain actual buy-in from your target audience.
This program features in-depth case studies from “non-retail” organizations that will provide you with the real information that you are looking for, like:
- "What do you do about communicating with people ‘after hours’ on Twitter?"
- "How many people do you need to dedicate towards your social media efforts?"
- "How are other non-retail organizations using social media in innovative ways to get their audiences to act on the messages they are sending them?"